LATD Inc (d/b/a Latitude) Hiring for Strategist – Market Research Job at Remote Full Time

Strategist – Media Research

Latitude, a forward-thinking research firm located in scenic Beverly, MA is searching for a research strategist with 4+ years of relevant media research/consumer insights experience to help the company design and execute custom studies for media and technology clients.

Our strategist’s core areas of responsibility will be:

• “High-level” project management and client interaction across several custom research projects.
• Managing assigned projects across their entire lifecycles – from design/proposal through reporting and presentation.
• Strategic collaboration with clients and internal teams on study design, methodology, high-level needs, etc.
• Integration and presentation of study findings – i.e., tying together the various “strands” of a research study into a coherent and precise story and being able to walk others through those findings.
• Analyzing and interpreting research findings about our clients’ advertising campaigns, audiences, subscribers, users, and prospects.
• Other project-related tasks as assigned, including conducting background research, coordinating fieldwork, programming surveys, and communicating directly with study participants and clients.

The right candidate will possess:

• Strong interest and experience in media research (e.g., audience intelligence, advertising/sponsorship effectiveness, programming strategy, multi-platform and multi-screen strategy, etc.)
• Strong background knowledge of the media industry, especially TV networks and sponsorship/advertising.
• Interest in a client-facing role, and comfort with frequent client collaboration and consultation.
• Excellent writing and presentation skills, with a knack for articulating complex ideas in ways that are clear, concise, and easy for a general audience to understand.
• The ability to multi-task efficiently and manage multiple projects simultaneously.
• High level of competency in Excel and PowerPoint.

The following are also strongly desired but not required for consideration:

• Experience with consulting, strategy, and/or sales within the media space (and, a well-established professional network.)
• Particular interest in and/or current understanding of advertising metrics and theories (e.g., purchase funnel, brand impact measurements, advertising effectiveness, media planning strategy, etc.)
• Ability to help develop Latitude’s sponsorship/ad effectiveness practice, including sales and business development, creation of new/innovative ad metrics and methodologies, etc.
• Previous experience working at a TV network or other media organization.
• An interest in or experience with qualitative research (focus groups, in-person and phone interviewing, etc.)
• Experience with statistical analysis, SPSS or similar statistical analysis software packages, and data management.

This position offers many opportunities for growth and professional development and is ideal for a candidate who is hoping to build their resume in a vibrant, cutting-edge company with an impressive client list in communications and technology (Viacom, NBC Universal, AETN, ESPN, Scripps, About.com, BBC, etc.), as well as a growing body of creative, non-client research on future media and technology topics.

Who we are

We’re more than just researchers and technologists. Our team of expert analysts and experienced developers understands the online video landscape from the inside out. We turn data into knowledge that helps our clients design unique audience experiences, with content that truly connects.

We aren’t trying to change the whole world — just improve the digital one.

Why Work With Us?

Collaborative Autonomy

We work in small teams with ample space for independent decision-making.

Learning Environment

We encourage constant personal and professional learning, and back that up with individualized education initiatives. (We’re big fans of Peter Senge.)

Growth Planning

Opportunities to advance and even change course. One of our senior analysts recently transitioned into a front-end developer role.

Flexible Hours & Location(s)

Work where you want and tailor your time to your life. We welcome remote locations and offer flexible schedules.

Personal / Family Benefits

Generous parental leave and abundant vacation time along with top-notch health and dental insurance, and more.

Where in the world

We’re headquartered in Boston, and our team works in three different continents across four time zones.

LATD Inc (d/b/a Latitude) provided the following inclusive hiring information:

We are an equal opportunity employer and considers all qualified applicants equally without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, or disability status.

Job Type: Full-time

Pay: From $65,000.00 per year

Benefits:

• 401(k)
• Dental insurance
• Employee assistance program
• Flexible schedule
• Health insurance
• Health savings account
• Paid time off
• Parental leave
• Tuition reimbursement

Schedule:

• 8 hour shift
• Monday to Friday

COVID-19 considerations:
All employees currently working remotely.

Experience:

• market research/advertising: 3 years (Required)
• client facing role: 2 years (Preferred)

Work Location:

• Fully Remote